Real Shapley-value attribution computed from your warehouse, not last-click guesses. GDPR-native by design, EU data residency, zero raw PII.
No credit card required · 14-day trial
The product
Shapley-attributed revenue, CAC, ROAS, LTV & churn — refreshed daily.
iOS14, Consent Mode v2, and third-party cookie deprecation broke last-click attribution years ago.
GA4, Meta, Google Ads, HubSpot, Stripe — five dashboards, five different “truths.”
One wrong PII export and you’re looking at fines, not growth.
How it works
GA4, Meta Ads, Google Ads, HubSpot, Stripe / Shopify — read-only, via OAuth.
SHA-256 HMAC identity resolution with a workspace-controlled salt — no raw emails ever touch our warehouse.
Daily Shapley-value attribution, CAC, ROAS, LTV and churn — computed directly in BigQuery (EU residency).
Built for
Tie Meta, Google and email spend to real Shopify and Stripe revenue.
Attribute trials and MRR across long, multi-touch acquisition paths.
Connect acquisition channels to LTV, churn and repeat revenue.
Replace five conflicting dashboards with one warehouse-grounded number.
Features
Exact computation for ≤10 channels, Monte Carlo sampling beyond that.
Delete a workspace’s identity salt and every hashed ID is permanently orphaned.
Dashboards built on dbt marts, refreshed daily.
GA4, Meta Ads, Google Ads, HubSpot, Stripe & Shopify.
Plain-language summary, no dashboard-diving required.
Your API keys, encrypted at rest, never logged.
On the roadmap
Attribution answers what happened. These coming features answer what to do about it — grounded in your real Shapley numbers, never hallucinated.
Type a question in plain English — “Which channel had the best ROAS for new customers in Q2?” — and get the answer straight from your warehouse.
Shapley-grounded suggestions for shifting spend across channels, with projected revenue impact modelled before you commit a euro.
Get pinged the moment a channel’s CAC spikes or ROAS dips — in plain language, with the most likely cause surfaced automatically.
Your weekly digest, rewritten by AI: an executive summary of what changed, why it matters, and exactly what to do next.
ML-projected lifetime value and revenue forecasts per cohort and channel — see where you’re heading, not just where you’ve been.
Model a budget change and preview the projected CAC and ROAS shift across the channel mix before spending a thing.
Pricing
FAQ
No — only SHA-256 HMAC hashes, salted per workspace.
We rotate your workspace’s identity salt. All existing hashed IDs become permanently unlinkable.
Exact for paths with ≤10 channels; Monte Carlo sampling (1,000 permutations) above that — both converge to the same value.
BigQuery europe-west4 exclusively.
About us
Attribution Fixer started as an internal tool to solve a simple problem: every platform's dashboard claimed credit for the same conversion, and none of them agreed. We built a Shapley-value engine that computes fair, mathematically grounded credit — directly from your own warehouse, with GDPR compliance as a first-class citizen rather than an afterthought bolted on later.
We're a small team based in the EU, and we use Attribution Fixer on our own ad spend every day.
Contact
📧 Support: miktechstudio.support@gmail.com
💼 Sales / Demo: miktechstudio.sales@gmail.com
📍 Based in the EU · Data residency
No credit card required · 14-day trial · Cancel anytime